travel industry

All posts related to 'travel industry'.

Hotels and Virtual Reality: Marketing A New Travel Experience

Virtual reality has already begun to make big waves in the marketing industry, and arguably the best case would be in the realm of hospitality. Airlines, tour agencies and hotels have been experimenting with the new medium to see what they can do to attract, engage and keep customers.

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Angela Hassassian Angela Hassassian
17 min read

How VR is Being Integrated into World Class Resorts Across the Globe

The future seems to be virtual, as more and more virtual reality technologies are being implemented in different industries. 360Stories previously discussed how VR is transforming journalism, and how writers are now becoming more like UX designers. Because of VR tech, journalists now have to structure an

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Angela Hassassian Angela Hassassian
10 min read

Tourism and V-Commerce

Tech gurus everywhere will get into a debate of just how influential AR and VR will be in the years to come. As mentioned in my previous article on the use of AR in Museums, there will always be those who see the technology as a threat rather

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Angela Hassassian Angela Hassassian
16 min read

Dear Travel Industry, Be More Authentic, Sincerely, A Millennial Traveler

Dear Travel and Hospitality Industry People,

I am a Millennial, and speaking on behalf of a majority of Millennials, I have something to say. In a world filled with Photoshop airbrushing and Instagram filters, something we are all craving for is a bit of authenticity. This is true in

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Angela Hassassian Angela Hassassian
7 min read

Who Travel The World? Girls.

As time goes on, consumer behaviors change, and the travel industry is no exception. Sometimes the “new trends” can really set you up for a bit of shock. Two major trends on the rise include a.) more female travelers, and b.) more solo travelers, and a combination of the

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Angela Hassassian Angela Hassassian
14 min read

Storyliving: Travel Marketing To Millennials

In the past, we’ve talked about the advantages to immersive storyliving, and how VR technology is making it possible. We’ve delved into the opportunities storyliving provides for journalism. The reality is, the opportunities for tapping into immersive storyliving are endless. It can be used in all kinds of

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Angela Hassassian Angela Hassassian
12 min read

Let Millennials Market FOR You

In a previous post we discussed the strength of storyliving and the effect it can have on marketing, but if you take the topic in a more broad sense, you will come to understand that much of today’s marketing is done via peers sharing their experiences. Millennials are

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Angela Hassassian Angela Hassassian
12 min read

Food Travel 101

Maybe you’re on the hunt for tangy tamarind juice from the terraces of Stone Town, or looking to sip some golden Tokaji aszú wine (“wine of Kings”) in the Tokaj, Hungary, or maybe you want to let your taste buds experience the diverse flavors of cheese from Switzerland’s Alpine

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Angela Hassassian Angela Hassassian
18 min read